Marketing

Adapt and thrive with customer-focused, intelligent marketing solutions

Today’s marketing operations need to evolve quickly to keep up with changing customer expectations and the latest AI innovations. With diverse specializations required to shape strategies and scale programs, achieving impact and growth is becoming more complex. Success hinges on an intelligent, customer-focused operating model that boosts efficiency, drives effectiveness, and ensures future readiness. Ready to leverage your marketing potential?

Getting smart with your marketing

Identify your gaps and partner with experts who can fill in the missing pieces to deliver effective strategies, compelling content, and the right tools to engage your target audience, boost sales, and build lasting loyalty. Our end-to-end marketing solutions empower you with actionable insights, innovative technology, and streamlined operations—all powered by a human-centric, AI-driven approach.

Services & Solutions

Performance Marketing

Take your marketing efforts to the next level with performance marketing solutions. Experience the synergy of precise targeting and high-end efficiency, accelerating outcomes and converting user engagement into growth. Learn More

Customer Loyalty

Craft lasting brand relationships with our innovative customer loyalty strategies and solutions, rewarding engagement and loyalty through personalized, impactful experiences. Learn More

Voice of the Customer

Unleash the power of feedback to shape your business and your brand. We’ll help you learn from customers and employees, predict behavior, and identify actions that generate unwavering loyalty and financial growth. Learn More

Content Services

Overcome content supply chain challenges across your business with expert knowledge, advanced technologies, and AI. Through an insight-driven, human-centric approach, we provide scalable solutions for B2C, B2B, and B2E audiences. Learn More

Concentrix Named a Leader in Digital Marketing and Sales Services, 2025 Horizons Report by HFS

Concentrix Named a Leader in Digital Marketing and Sales Services, 2025 Horizons Report by HFS

Download the report today and find out how we drive intelligent transformation in marketing and B2B sales through AI-powered strategies.

Related Insights

Research and thought leadership powering the next era of intelligent transformation.

Frequently Asked Questions

Marketing is the process of promoting, selling, and distributing a product or service. It’s important for businesses because it helps to create brand awareness, attract potential customers, and ultimately drive sales and revenue.
There are various types of marketing strategies, including digital marketing, content marketing, social media marketing, email marketing, and traditional marketing methods such as print advertising and direct mail. Each strategy has its own unique advantages and can be tailored to fit specific business goals.
Businesses can measure the effectiveness of their marketing campaigns through various metrics such as return on investment (ROI), conversion rates, customer engagement levels, website traffic analysis, and social media analytics. These metrics provide insights into how well a campaign is performing and where improvements can be made.
Customer feedback is essential in marketing as it provides valuable insights into customer preferences, satisfaction, and areas for improvement. By listening to customer feedback, businesses can refine their marketing strategies, enhance their products or services, and build stronger relationships with their audience.
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